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PassNova Kids — Privacy Policy

Last updated: July 2026

PassNova Kids is a free learning app for children aged 5–11, published by PassNova ("we", "us"). We built it to be safe and private by design. This policy explains, in plain English, exactly what the app does and does not do with information. It applies to the PassNova Kids app on Google Play and to the Kids World at passnova.co.uk/kids/worlds/.

The short version

  • We do not collect any personal information from you or your child.
  • No account, sign-up, name, email, age or location is ever required or requested.
  • Everything your child creates — progress, coins, decorated rooms, collected characters — is saved only on your device. It never leaves the device and is never sent to us or anyone else.
  • No advertising. No third-party ads or ad networks.
  • No analytics or tracking inside the app. We do not use Google Analytics, advertising IDs, or any tracking tools in the app.
  • The app works fully offline, which is only possible because it does not depend on sending your data anywhere.

What information the app stores

The app saves a small amount of gameplay data on your device only, using your browser/app local storage. This includes things like the current level, coins earned, day-streak, which rooms and outfits have been unlocked, and how a room has been decorated. This data:

  • stays on the device;
  • is not transmitted to PassNova or to any third party;
  • contains no names, no contact details and nothing that identifies your child.

Clearing the app's data or uninstalling the app permanently removes this information from the device.

Personal data we collect

None. The app does not ask for, collect, or transmit any personal or identifying information about children or adults. There is no login, no profile, and no server that receives your child's data.

Children's privacy (COPPA, UK GDPR, Google Play Families Policy)

PassNova Kids is designed for children and is committed to protecting their privacy. Because the app collects no personal information at all, it is compliant with the U.S. Children's Online Privacy Protection Act (COPPA), the UK GDPR and the Age Appropriate Design Code, and Google Play's Families Policy. We do not knowingly collect personal information from children (or anyone). There are no social features, no chat, and no way for a child to communicate with strangers inside the app.

The "Share" feature

Children can save a picture of a room they have decorated. If they choose to share that picture, a parental gate (a simple sum only an older child or adult would answer) appears first. Sharing then uses your device's own built-in share menu to send the picture — for example by messages or email — using apps you already have. PassNova never sees, receives, or stores that picture; it is created on the device and handed to your device's share menu. No account or personal information is involved.

Permissions

The app requires no special permissions. It does not access the camera, microphone, photos, contacts, location, or any personal device data.

Third parties

Inside the app we do not include any third-party advertising, analytics, or tracking SDKs, and we do not share any information with third parties (because none is collected). The app is delivered over a secure (HTTPS) connection.

Purchases

PassNova Kids is completely free. There are no in-app purchases and no real-money transactions of any kind. The "coins" in the app are pretend and are earned only by learning; they have no monetary value and cannot be bought.

Data retention and deletion

Because all gameplay data lives on the device and none is sent to us, there is nothing for us to retain or delete on a server. You can remove all app data at any time by clearing the app's storage in your device settings, or by uninstalling the app.

Changes to this policy

If we ever change how the app works in a way that affects privacy, we will update this page and change the date below. We encourage parents to review it from time to time.

Contact us

If you have any questions about this policy or your child's privacy, please email support@passnova.co.uk. We are based in the United Kingdom.